MARKETING TO WOMEN

   

Female marketing in Europe

Is female marketing an American thing? There’s a LOT of information on the topic on American website, but it’s hard to find anything at all on European ones. Is this one of the areas where Europe is lagging behind? In that case, be prepared for the revolution to start overhere…
Sisteract will be present at the annual female marketing conference in Chicago next month and one look at the attendees list shows us that a lot US corporates apparently have a female marketing manager. When will we see the first one in the Netherlands?

The Marketing to Women Conference


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Marianne van Leeuwen on April 16th 2008 in Female marketing, Marketing to women

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